【GFVC-ASEAN Lazada Cross-border E-Commerce Operation Open Course】Unit4 ~ Unit5
#ICT# #IOT#

Lesson Code: TCEN2022E013

Clicks:
Academic Hours
1.00hours
Publish Date
Nov 2024

Lecturer

1. Lecturer: ZHOU Fengling, GUANGXI FINANCIAL VOCATIONAL COLLEGE

2. Lecturer: HUANG Tao, GUANGXI FINANCIAL VOCATIONAL COLLEGE

3. Lecturer: YI Honggang, GUANGXI FINANCIAL VOCATIONAL COLLEGE

4. Lecturer: LI Ruimeng, GUANGXI FINANCIAL VOCATIONAL COLLEGE

General Introduction
 Lazada Cross-border E-Commerce Operation Open Course is based on the principles of professionalism, openness and practicality, and focuses on cultivating students' cross-border e-commerce platform operation skills.
This course mainly trains students in basic operation, product release, store data analysis, paid promotion, and activity planning and promotion of Lazada platform, so that students can fully understand the operation methods and relevant operation skills of Lazada stores.

This Course is for
● Teachers and students of E-commerce related majors
● Other social personnel interested in E-commerce related knowledge and skills
● Social personage engaged in or planning to engage in E-commerce related fields in the future

Learning Materials

● Corresponding PPT
● Online Course Video
● Practice Questions

Recognized By

Benefits of Learning

● Being able to select products suitable for the needs of target consumers based on the actual market situation of different countries and regions and the skills of national market analysis.
● Being able to release products correctly and select the product pictures and videos correctly, optimizing the product detail page and title to obtain more natural traffic on the platform.
● Being able to correctly set up common promotional activities according to the promotion arrangement of the platform, and correctly plan the promotion plan of the store.
● Being able to choose reasonable logistics methods for store goods, set up logistics templates correctly, and calculate the costs of various logistics methods scientifically.
● Understanding the different job responsibilities of different roles of the live broadcast team, and the open live broadcast activities for stores to obtain more customer traffic.

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